Industry .

3 Reasons the automotive industry is excited about data integration.

Stephen Kelly, Chief Executive Officer, Cirata

The automotive industry is getting really excited about the opportunity for data integration and there are three main reasons.

Is that they're under a massive pressure from competition, particularly from the far east and China.
They have hugely disparate, fragmented data systems, particularly legacy, and they're really grappling with trying to build a single view of the customer and bring all their data sets together.
Is around the mission that they've set for themselves around revenue growth and creating the experience for a customer relationship for life.

One of the chief executives of the big automotive companies made a statement to say they want to build a twenty-five-billion-dollar data business by 2030. Cirata is here to help the biggest automotive companies in the world to be successful in this mission to create a customer experience for life, increase their revenues, and provide a very personalized experience to each of their drivers.

Subscribe for updates

Check out our other recent blogs

Cirata unlocks GenAI with Databricks

To succeed in the development of generative AI applications, businesses must use their unique data assets more efficiently and effectively. Cirata and Databricks are partnering to help users more quickly build and deploy...

Cirata and Apache Iceberg

What is Apache Iceberg Originally a Netflix project, Iceberg was made open source in 2018 and graduated from incubation under Apache Software Foundation governance in 2020. It is now a leading standard for what is called...

Scale AI in IBM watsonx.data with Cirata Data Migrator

Cirata announces the general availability of Data Migrator 3.0, with full support for IBM watsonx.data. Cirata and IBM continue to collaborate on their partnership with a focus of driving data and simplifying integration...